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Free. The full 2026 edition

Land a £55-85k tech sales job.
Here's the exact path.

The Tech Sales Playbook is the guide we walk every new Break Into Tech student through. No degree, no sales experience and no tech background needed. From zero to your first SDR offer: what tech sales actually is, what it pays, how to turn retail, NHS, finance or admin experience into a CV that gets replies, how to get introduced to hiring managers instead of applying blind, the interview questions to drill, and the 37-day plan. Written by Milan and Lara. Nothing held back.

Free · 2026 edition 4 parts · 16 chapters Written by the founders
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  • 4.7 on Trustpilot
  • 629+ people placed in tech sales roles
  • 37 days average time to offer
  • 99% started with zero sales experience

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What's inside

Four parts. Sixteen chapters. Zero to offer.

Not a blog post. A real playbook. Each chapter builds on the one before it, ends with a checklist of what "good" looks like, and uses the same material we coach our students on.

01What tech sales actually is

The Career

  • What a tech sales rep does all day
  • SDR, BDR and AE, and where you start
  • The salary bands: £55-85k in year one, £100k+ by year two, £150-300k as a senior AE
  • Why the door is open right now to people without a degree or experience
02Turning your background into evidence

The Positioning

  • How retail, NHS, hospitality, finance and admin experience becomes sales evidence
  • The CV that gets replies with zero sales experience
  • The LinkedIn profile that gets recruiters messaging you
  • Your 60-second story
03Introductions, not applications

The Search

  • Why applying blind is the slowest path
  • How to get introduced to hiring managers
  • Which companies hire zero-experience SDRs, and which don't
  • The 37-day plan, week by week
04Interviews, negotiation, first 90 days

The Offer

  • The questions every SDR interview asks, and how to answer them
  • The mock cold call and role play
  • Reading and negotiating base and commission
  • The first 90 days: hitting ramp and setting up your first promotion
A look inside

Six pages you'll actually use

Straight from the Playbook. Hover any page to bring it forward.

A letter from the founders
If you read this whole thing, you can do this.
Milan & Laraii
The founders' letter
Contents
What is in this playbook.
I · The Career04
II · The Positioning14
III · The Search27
IV · The Offer38
Contentsiii
Contents
The one-page roadmap
From today to your first offer in 37 days.
Week 1Positioning
Week 2CV + LinkedIn
Week 3Introductions
Week 4-5Interviews
Roadmap05
The 37-day roadmap
Why tech sales, and why now
The salary bands.
SDR / BDR · yr 1£55-85k
Account Exec · yr 2-3£100-180k
Senior AE · yr 5+£150-300k
Top performers£500k+
Data: Repvue · Bravado09
The salary bands
Part two
The Positioning.
Break Into Tech14
Part Two opener
The CV review checklist
Zero experience is not zero evidence.
Targets you hit, in numbers
Customers you dealt with daily
Objections you handled
One line per role, results first
No "responsible for"
Checklist19
The CV checklist

The one-page roadmap, the salary bands, the CV checklist, the founders' letter. It's all in there.

Who wrote it

Written by two people who made the jump themselves.

Not a marketing team. The same two founders who coach every BIT student wrote every chapter, from the roadmap to the interview questions.

Milan, co-founder of Break Into Tech
MilanCo-founder · CEO

£30k grad job to multi six figures at Stability AI in under three years. Coaches every BIT student personally.

Lara, co-founder of Break Into Tech
LaraCo-founder · COO

Eight years in law capped at £55k, then six figures in tech sales. Leads BIT's work with women and career-switchers.

Why it's worth your email

The same playbook we give every new student.

629+ people have followed this exact system into tech sales roles. It's written down, start to finish, and it's free.

Get the Playbook free →
  • This is the exact system we use. The same path we walk through with every new student on their first call. Nothing held back.
  • The salary bands are in it. What SDR, BDR, Account Executive and senior roles actually pay in the UK, from Repvue and Bravado data and our own placements.
  • Built for people with zero experience. 99% of our students started with no sales experience and over half have no degree. Every chapter assumes you're starting from there.
  • Every chapter ends with a checklist. What "good" looks like for your CV, your LinkedIn, your outreach and your interview answers, so you always know whether to move on.

A UK career-coaching company. We help people with no degree and no sales experience break into £55-85k tech sales roles, and we keep coaching them until they're hired.

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